summit 2018

Red Carpet Fashion - What to Wear?


We are just days away from one of the most exciting weekends of the year, #WeAllGrow Summit 2018. As you know by now, Neutrogena is rolling out the red carpet and hosting a fabulous cocktail-evening just for us. Now comes the stressful part, what to wear? No worries! We are here to share some ideas and inspiration to get you red-carpet ready with pieces you probably already own and won’t have to break the bank account.



Spring is right around the corner and tones that never go out of style are pastels. Choose a tone that suits your skin color along with fabric that sits well on your body. Soft pinks, yellows, and lilac tones are great choices. Accessorize with simple delicate pieces that will add the perfect touch or go for one bold piece that will be the key point of your look. You can choose from statement earrings, a belt, clutch, or heels.


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Not going the traditional way for a cocktail event is also a great way to make a fashion statement. Choose from a jumpsuit that clinches onto your body on all the right places. Go for a solid color and no prints. Add a few bold accessories that will give the outfit a POW! Try adding a belt and a touch of gold pieces to complete your outfit.



Mixing textures is a great way to mix and match pieces you already own. Add a touch of lace, sequins, or satin and combine with a simple skirt or shrug. Remember less is more. Only mix into your look one or two textured pieces and keep accessories very minimal.


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Lace has been raving for some time now. Look for lacy pieces that again will work with your body shape. Choose from tops to heels or a clutch. If you’re thinking of going for the dress route, definitely try an array of dresses and styles just to see what looks best. Since lace is a strong statement keep accessories dainty.

Prints and Color

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Mixing both prints and color can be unpredictable. In this case go for a print that is not rowdy but soft to the eye. If you’re adding color stick to tones that suit each other and make sure no more than three are used. Add some nude heels or sandals and very minimal jewelry.

Or just opt for a colorful dress! A cocktail affair is a semi-formal event with a bit more room to play with fashion and personal style. Play around with pieces in your closet and the main thing is that you feel beautiful and comfortable.

The Little Black Dress


You can never go wrong with a LBD. You can choose from various cuts to fabrics. Black is always a classic and one way to update it is by mixing in prints, color, and statement jewelry. You don’t need a lot to look red carpet ready. Just a few key pieces to spice up your outfit.

Everything You Need to Know to Prepare For #WeAllGrow Summit 2018!


We are less than a month away from one of the most anticipated weekends to come, #WeAllGrow Summit 2018!

By now you’ve already purchased your summit ticket, flight, and booked your room. BUT, there are still a million and one questions floating through your mind. No worries, amigas. We got you covered and hereto answer them.


What to Expect

As we get closer to #WeAllGrow Summit 2018 your adrenaline levels have begun to rise and excitement is slowly building up. But most of all you’re probably wondering “what will this experience be like?” Expect this to be a venture of meeting new people and learning from them as they learn from you. You will be living every day of the Summit by the water and ocean breeze of Hotel Maya. But most of all you will be digging and learning more about yourself. This is the time where you try new methods or create a plan to explore new routes.

You will meet amazing women who will become your sisters through energy and support, as well as brands that believe in you and your community. So get ready for an amazing adventure.


#WeAllGrow Summit 2018 Agenda

Have you begun planning your agenda? Do you know what sessions you would like to attend? You can head on over to #WeAllGrow Summit 2018 Agenda and create your own personal agenda with the sessions of your choice. This is a great way to have a guide and stay on track of your day. The sessions are first-come-first-serve for those with All-Access tickets. Connect-Only tickets,  you may have to wait and see if the session is at capacity, if not you will be welcome to join.


The easiest and most cost-effective way to make your way to Hotel Maya

Let’s break down the “how and to” of making your way to Hotel Maya.  If you’re flying in from LAX (22 miles away) or Long Beach Airport (10 miles away), there are many options that are easy, economical and methods of making your way there.


This option is only available at LAX but one of the most wallet-friendly options, a ride will cost you $9. Find out More.


These two are literally a click ways to book and catch a ride. NOTE: Prices do vary by arrival times and airport traffic. Do expect to pay anywhere between $27-$32 for Uber and $28-$39 for Lyft. Rates are subject to change based on availability.


These shared rides can be book in advance and you will get dropped off steps away from Hotel Maya’s main lobby. The next step for you is to check in. That’s how accessible these shuttles are. Check out AMPM Shuttle and Prime Time Shuttle for more information.


There are approximately 10 taxi companies which continue to operate throughout LAX. If a taxi is a choice of yours, you can find one curbside of the Lower/Arrival level outside each terminal. Follow the yellow ‘Taxis’ sign to catch one.


Tips to Dress and Leave your Style Signature at #WeAllGrow

One of the parts we all look forward is the unique blend of people attending and inspiring each other at  #WeAllGrow Summit in many ways, for instance in fashion. Everyone has their own flavor when it comes to style. That is why we are sharing some ideas for you to begin styling your outfits for each day.

Whether it’s comfort, layers, colors, prints or simplicity, there’s a way to make your statement. Click here to get inspiration from some of our fashionistas.  


Looking for Something Savory or Sweet in Long Beach

Who doesn’t love to go out and explore the area after a productive day at #WeAllGrow Summit? Long Beach is a vibrant city with an array of eating options that you can indulge from. Some are walking distance other may require a request to an Uber or Lyft ride. Check out some of Long Beach’s favorite eateries that hit the spot.

#WeAllGrow Summit 2018 Field Trips Are Here: Sign Ups Open!

The time is here -- sign ups for #WeAllGrow Summit 2018’s field trips are officially open! It’s one of the highlights of the conference every year and this year is sure to be just as amazing. These trips are truly unique experiences that allow our influencers to connect with sponsors in an intimate and personal way.

Get ready because on Thursday, March 1st a few of our incredible sponsors will be taking you on numerous adventures throughout the Long Beach and Los Angeles areas. If you are an influencer with an actively updated blog, Instagram and/or YouTube channel and have an All-Access ticket to attend this year's Summit (sorry, not available for Connect-Only or any Industry passes), we invite you to review these unique experiences, write down your faves and fill out the #WeAllGrow Summit 2018 Field Trips Sign Up form today!

These field trips will fill up fast! Once at capacity, the signup will be closed with a firm deadline of February 15th at 11:59 p.m. PST. No exceptions can be made. Therefore, we’re asking all those who sign up to rank their favorite field trips from one to six, with one being the trip you want to attend most.

As a reminder, the field trips are highly loved by our community, which makes us so happy! But that also means we might have more signups than available spaces. Since each experience has been carefully crafted by the sponsor, spots are limited. Selections will be made based on your interest, as well as your content's relevance to a sponsor’s product(s) and/or message. So please read the descriptions carefully to make sure you’re a good fit (i.e.: Disney Parks is focused on parenting influencers covering travel, lifestyle and/or parenting content).

Confirmations will be sent via email from no later than February 23rd. Be mindful that our team is working to make sure that #WeAllGrow Summit is an unforgettable weekend, so please do not email unless absolutely necessary. We do invite you to post any questions on the Summit’s Facebook group here.

Okay - let’s dive into the field trips!


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Find Your True North With Mazda

Hop into the driver's seat during the Mazda Coastal Adventure – where you will have the opportunity to Find Your True North. Be prepared for a fun-filled day, offering moments of exhilaration, relaxation, zen, well-being and familia.

We invite you to take a journey with Mazda – through an interactive driving scavenger hunt – where you and your fellow #WeAllGrow familia will begin by taking a drive in our newest Mazda vehicles. The Japanese-themed journey will begin with a visit to a secret location, including a picturesque setting, alongside gorgeous Japanese greenery. While enjoying the scenery, you will learn about the Japanese aesthetic and how that inspires the true essences of the Mazda brand. This experience will provide a window into Mazda’s unique process of infusing life into the design and engineering of our vehicles. In addition, one lucky person from our field trip will win a new DSLR camera!

Following the morning outing, you will hop into a different Mazda vehicle to navigate through a scenic route that will lead you to a luxurious location in beautiful Malibu. Once you arrive, you will be treated to your choice of relaxing pool time, or other premium spa services, including massages, manicures, and pedicures. We’ll have a full staff offering blowouts and professional makeup sessions to get you ready for the #WeAllGrow Welcome Party. There will be live music, heavy hors-d'oeuvre, and cocktails to get the party started early! After the event, you will be chauffeured back to Hotel Maya, courtesy of Mazda.

Whether you’re looking to take an exhilarating drive in one of our latest vehicles, or wanting to spend a day full of relaxation, come take a journey with Mazda to Find Your True North.
We will meet at Hotel Maya at 8:00 a.m. and return to the hotel at 5:00 p.m.


Experience the Magic at Disneyland with Disney Parks

At Disneyland Park, enter a magical kingdom where you can sail with pirates, explore exotic jungles, meet fairy-tale princesses, dive under the ocean and rocket through the stars—all in the same day! Disney California Adventure allows you to explore 7 exciting lands that bring to life Disney and Disney*Pixar stories and characters through amazing attractions, entertainment and dining!

Our "magical" mini coach will meet outside Hotel Maya at 7:45 a.m. and depart promptly at 8:00 a.m. After a special Disney Parks Welcome, #WeAllGrow attendees will explore Disney California Adventure before having lunch and visiting Disneyland. The group will depart Disneyland Resort for Hotel Maya in Long Beach at 3:45 pm.

Disney Parks is looking to connect with parents of children between the ages of 2-15 and who create travel, lifestyle and/or parenting content.


Find Your Away with Go RVing

Enjoy a day of camping in style with Go RVing! Be ready to depart Hotel Maya at 10:30 am in a luxurious party bus. Enjoy a Mimosa as we transport you to Newport Dunes Waterfront Resort, where you’ll have an opportunity to tour several RVs and a deluxe Park Model RV (aka a Beach Front Cottage) to learn all about RVing and how to #FindYourAWAY. Attendees will be treated to a gourmet lunch followed by a surprise guest that is sure to entertain you!

After all the fun, you’ll depart Newport Dunes at 2:30 pm returning to Hotel Maya.


Learn to Maximize from Facebook and Instagram

Facebook & Instagram are taking 40 attendees to visit its LA Headquarters! You’ll spend the day with Facebook & Instagram’s Talent partnerships team for a full day of learning, content creation and fun to help you be up to speed with everything you need to know to maximize your presence on our social media platforms.

Be ready to leave Hotel Maya promptly at 7:30 am and be back at the hotel at 4:00 pm. Come join us for an exciting day!


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Sisters, Self-Care & Selfies

Chiquis, Jacqie and Jenicka, from UNIVERSO’s hit celeb-reality, The Riveras, invite you to a day filled with Sisters, Self-care & Selfies.

You’ll depart Long Beach and travel to an ocean-front suite on Huntington Beach with swoon-worthy views to enjoy a day of glam and pampering, including mini hair services, makeup touch-ups and chair massages. Then, you will be treated to a delicious family-style meal with your fellow attendees and toast each other at a gorgeous picturesque restaurant.

Finally, it’s back to the suite for a dynamic and empowering photo sesh. The Rivera sisters and your #WeAllGrow sisters will surely be cheering you on as you smile for the camera.

The Riveras is the only English-language reality series about a Latino family in the U.S. To get a first look of the new season, check out this video.

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Explore Long Beach

The Long Beach Convention & Visitors Bureau invites you to enjoy some of the great things to see and do in your conference host city. Your excursion will include a chocolate tasting by Romeo’s Chocolate and dance party as you await your tour by air of Long Beach, a visit to the Museum of Latin American Art, a skyline cruise on a spacious Harbor Breeze motor catamaran, a delicious lunch with water views, and a behind the scenes tour at the Aquarium of the Pacific.

Start the day enjoying the cool ocean breeze as you sail along the Long Beach coastline aboard one of Harbor Breeze’s modern and comfortable catamarans. With both indoor and outdoor comfortable seating, this is the perfect way to get out on the water and enjoy Long Beach’s downtown waterfront. Then, head over to The Museum of Latin American Art (MOLAA) and view a comprehensive retrospective exhibition by legendary Los Angeles artist Frank Romero, encompassing over 50 years of the artist’s career.

After viewing some inspiring art, be treated to a delicious lunch and a behind-the-scenes tour of The Aquarium of the Pacific, which is the fourth most-attended aquarium in the nation. It displays over 11,000 animals in more than 50 exhibits that represent the diversity of the Pacific Ocean.

Finish the day off with a chocolate tasting by Romeo’s Chocolate and dance party as you await a special helicopter tour that will take you on an amazing adventure over the storied Queen Mary, the historic USS Iowa Battleship and the spectacular Catalina Island.

Get ready to meet outside Hotel Maya promptly at 7:45 a.m. to see Long Beach like you’ve never seen it before!

Make sure to sign up for the field trips here by February 15th at 11:59 p.m. PST.

Latina Makers Market: Meet & Shop the Creative Latina Artists at #WeAllGrow Summit 2018

We are eager to share with you the creative Latina artists who will be showcasing their designs at Latina Makers Market - #WeAllGrow Summit 2018. Attendees will be able to shop and connect. Keep reading to learn more about each one of them and their work.


Anda Pa’l

Rita is the creator of Anda Pa’l, which arose out of her need to celebrate her culture and add some color to her dreary Seattle winters. Her witty, whimsical pouch bags are inspired by nostalgia and experience as a bilingual, multicultural Latina. Each is made from thick canvas and can carry pretty much anything – from makeup, to cash to school supplies. Most importantly, they help her carry a little bit of her culture wherever she goes.

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blank tag co.

Alondra and Remi started blank tag co. in February 2017 after spending a week exploring Tokyo, Japan. Culture and happiness are very important to both and wanted to showcase it to the world via stickers. Stickers are more than just a piece of paper you place somewhere. Stickers are an expression of who you are, what you’re associated with, and a way to capture memories. With every new design, they hope their stickers bring you the same excitement and happiness they feel every time you think of your culture and travel memories.


Casa Papalotl

Casa Papalotl is an all-organic and cruelty-free herbal company based out of Los Angeles. They have been providing quality herbal teas and remedies for Womyn, children, and families in our community. All products are handmade in small batches to ensure quality and freshness. Reclaiming and sharing the medicine of our ancestors since 2014.


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Frida & Chloé

Frida & Chloé

Ofelia Bretón is the founder of Frida & Chloé, a fashion company with a social purpose, focused on empowering women designers and artisans. Frida & Chloé symbolizes a multicultural environment of women with different backgrounds looking for authenticity and craftsmanship.

At Latina Makers Market you will find extraordinary knitted jewelry handcrafted in Mexico. This collection is inspired by the world of flowers in different colors, shapes and textures.
For every purchase, Frida & Chloé gives back to the community by supporting local non-profit
organizations to make a difference in the lives of Latinas.





Isa & Co.

Isabel is the owner and creator of Isa & Co., a Latina-made self-care company which creates candles that come from her childhood memories and inspiration of her beautiful Hispanic culture. She also creates soothing bath products using herbs as our grandmothers and mothers once used to care for us. You will find exclusive products made ONLY for the Latina Makers Market at #WeAllGrow Summit 2018 such as candles, care packs, and bath pops.


Kim & Roses

Kimberly Marcela Duron is the founder of Kim & Roses, a social purpose corporation, which was born- to create an e-commerce solution for underserved women in Honduras, where they can showcase their unique fashion/lifestyle items. Their collections include handmade bracelets and apparel made with vibrant fabrics that are ethically sourced from indigenous ‘Lenca’ women.

These artisan products not only support these women financially, but they also shine a light on a lesser known part of the beautiful Honduran culture. Its model is intended to help break cycles of violence and lack of education by empowering women in Honduras, as well as by providing educational seminars to diverse immigrants in the U.S.


Majestic Bliss Soaps

In February of 2014, Majestic Bliss Soaps was conceived by Marcela with only $500 from a GoFundMe campaign. Every ingredient used down to the very last finished product is lovingly infused with a very special blend of Prana (Life Force, Chi).

Marcela’s soaps are not only beautiful and gorgeous cold processed soaps with lots of colors and intense swirls, they also make a difference around the world. Majestic Bliss Soaps was established with the purpose of creating quality and vegan-friendly bath products that serve a higher purpose – Dedicated to empowering the wellbeing of humanity and the animal kingdom.

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Each Sueño is thoughtfully crafted using only the highest quality fabrics. They pair authentic Mexican serapes with the softest sherpa to create the coziest companion. Choose from their large throw blankets, perfect for your home and adventures. If you have little ones, the toddler size will be their new 'take everywhere' blanket.









The Designing Chica

The Designing Chica was born after Susana Sanchez-Young had an epiphany during her pregnancy and couldn’t find nursery artwork that fit her style and culture. She realized there was a need for cultured artwork for chicas and chicos just like her. She works full-time and create her designs at midnight. At Latina Makers Market you will find affordable prints, t-shirts, greeting cards, totes, makeup bags, pins, stickers with their original designs/graphics and

photography. Her inspiration is a love fest for all things Kate Spade, Frida Kahlo, Estar Guars and her Guatemalan-Nicaraguan- American culture.



Timeless Turmeric

Timeless Turmeric’s boutique farm, which sits in the most protected biosphere in the world grows organic, medicinal foods that are only harvested once a year so that their customers will always get premium farm fresh foods and we stand alone in transparency, integrity and quality. You will always see, smell, taste and experience the difference with Timeless Turmeric.








Esvanyeli is the founder of UNiiQUE. They are modernization of handmade embroidery. UNiiQUE is a brand helping promote positivity and culture to all women. They are a brand by and for Latinas. Each piece being offered is unlike any other, unique, and you will have the opportunity to own a non-repetitive style. This makes each piece made just for you. They respectfully look to preserve the Mexican artistic creations of their ancestral traditions and adding a twist to their manufactured products. At #WeAllGrow Summit 2018 attendees will be able to shop an array of backpacks, clutches, wallets and many more products.


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Vía Raíz

Vía Raíz represents the 'new' Mexico that is rooted in tradition and culture. It's a tribute to the wave of emerging Mexican artists, makers, and designers that are elevating Mexican craft, cuisine, culture, design, and art. As a lifestyle brand, Vía Raíz offers the customer the ability to explore this new burgeoning culture and movement that is happening in Mexico.

At the Latina Makers Market you’ll get the opportunity to experience a special collection of handcrafted home accessories, decorative crafts, and beautifully woven textiles and pillows.


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María José Padgett is the founder of Zindagi. In 2014 love took María José to India where she instantly lost her heart to India’s gorgeous scenery, endless traditions, and gracious people.

Zindagi’s latest collection consists of culturally fused items created to exalt the beauty of both Indian and Honduran craftsmanship, which represent both countries.


Get Ready to Feel #NeverBetter with Neutrogena at #WeAllGrow Summit 2018

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#WeAllGrow Summit is only a month away and we can hardly contain our excitement! In anticipation, we’re bringing you the lowdown on what Neutrogena, our title sponsor, has in store for everyone!

Returning for the fourth time as the title sponsor, Neutrogena is embracing "The Beauty of Evolution" with us to bring you completely new experiences for this year’s Summit.

To kick things up, Neutrogena is rolling out the red carpet at the Summit’s first-ever Red Carpet Welcome Party, where you’ll get to experience glam, a fashion show, and the spirit of sisterhood. On March 1st, come prepared to show us your style during a fun-filled evening, as Neutrogena shares best-in-class beauty.

Then, on Friday morning, Neutrogena is treating you to our signature Breakfast in Bed before you head out to the full day of activities ahead. There’s no better way to kickstart your day than with a filling breakfast and next level skincare. Whether it’s with a cleanser that targets 100% of impurities, or with a purifying face mask, the new Deep Clean Purifying line will leave you refreshed and ready to tackle your day.

Finally, head out to the Lagunita Pavilion with a clean and refreshed face to experience Neutrogena’s Makeup Masterclass. Have you ever wondered how to achieve the trendiest looks of today? Or perhaps you’re looking to master flawless, everyday glam. On Friday morning, Neutrogena will bring three of the top makeup artists of the moment, Erick Cuesta, Elizabeth Ulloa and Mariela Bagnato, to offer step-by-step demonstrations with unique looks, techniques and makeup concepts, giving you the tools you need to take your skills to the next level.

We hope you’re as excited as we are and ready to be #NeverBetter with Neutrogena!


Meet The 2018 #WeAllGrow Storytellers!

#WeAllGrow Summit 2018 Storytellers

Since our very first #WeAllGrow Summit in 2015, we have been in complete awe for the great response we’ve received from all of you to what is #WeAllGrow Storytellers. We couldn’t have imagined what was intended to be a session to showcase the diverse voices of our community would evolve into an event that is now so much bigger.

But really, #WeAllGrow Storytellers wouldn’t be as special as it is without all of you! Time and time again you keep showing up with your amazing story submissions, even if afraid. You who come on and take command of the stage to share a little bit of your lives allowing us into your world. You who gather in attendance to laugh, cry and empathize with the stories being told.

We received an incredible amount of submissions for Storytellers and we want to thank each and every one of you who submitted! We enjoyed getting to know you and learning about your journeys. Choosing the finalists was not an easy task. Together with Kathy Cano-Murillo and representatives from the #WeAllGrow Latina team, six finalists were chosen to shine on a platform made for their stories this coming March in Long Beach, California.

Please join us in congratulating the 2018 #WeAllGrow Storytellers! Get ready to laugh, cry and be inspired by the beauty of evolution with these spectacular stories.

2018 #WeAllGrow Storytellers

Christina Igaraividez of The Christinal

Jorge Narvaez of Reality Changers

Rachel Matos of Perennial Chic

Samery Moras of Life By Samy

Sitara Monica Perez of Valle Girl Vino

T Lopez of Mom Life Yo

For those of you who weren’t able to snatch an All-Access ticket to #WeAllGrow Summit 2018 before we sold out, we’ll be broadcasting Storytellers via our Facebook Live, so make sure you subscribe to our notifications so you don’t miss any of these fabulous stories.

Latina Makers Market is back at #WeAllGrow Summit 2018: Applications Are Now Open!

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We're super excited to announce that Latina Makers Market applications for #WeAllGrow Summit 2018 are now open! Become one of the amazing creatives who will be showcasing and selling all their amazing designs at this year's Summit. 

If you are a Latina Maker interested in having an exhibit space to showcase your work at the 2018 #WeAllGrow Summit happening in Long Beach California, make sure to sign up! There is no cost to you for having this space and being able to connect with the 450+ summit attendees. We've created this space since our second event to be able to highlight the beautiful work in our community and because Latina creative entrepreneurs are nation's economic force!

You will be responsible to set-up, manage and tear-down your space during the Latina Markers Market (LMM) hours on March 2nd and 3rd. A space at the Latina Markers Market does not grant you full-access to #WeAllGrow Summit but we will include one Connect-Only ticket as well as a Wellness Day ticket for your participation. No travel expenses are covered.

More information will be sent if you are selected, in order to confirm your final participation. Latina Makers selection and notification will come the first two weeks in January 2018. Application period closes January 14, 2018.