blog tour

#LatinaBloggers Spread #RSVawareness for World Prematurity Day

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As parents welcome new babies into the world, it’s a time full of excitement, joy, learning and new experiences. Most parents are able to bring their healthy newborn babies home from the hospital soon after birth, but parents of premature babies may not be so lucky, as preterm birth can come with complications, often requiring special medical attention.

Preemies often have specialized health needs and it is important to raise awareness of the increased risks that often come with premature birth.  45 #LatinaBloggers have pledged to help spread awareness about Respiratory syncytial virus (RSV), which is a common seasonal virus that can affect preterm infants, who are born with undeveloped lungs and immune systems.  Preterm infants are at heightened risk for developing severe RSV disease, often requiring hospitalization.

In the time leading up to November 17—World Prematurity Day—#LatinaBloggers are hoping to educate parents of preemies so they are prepared to help protect their vulnerable babies.

For more information visit the RSV Protection website  and follow #RSVawareness on Twitter and Facebook.

#LatinaBloggers Take AT&T’s #ItCanWait No-Texting-While-Driving Pledge

Our society is becoming aware that texting and driving can be fatal but far too many people still ignore the risk.  AT&T has begun a movement called #ItCanWait which is geared towards making texting and driving as unacceptable as drinking and driving.

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Since the movement was launched in 2009, more than 2 million no-texting-while-driving pledges have been logged through ItCanWait.com, social sites including Facebook, text-to-pledge and events.

We're working together with AT&T to help spread the word and have engaged a select group of #LatinaBloggers who want to work with us to encourage their readers to take the pledge. These bloggers are aware that texting while driving is involved in 100,000+ vehicle crashes each year, often causing injuries and deaths, and have decided to take the pledge themselves and join us in promoting this important movement.  Visit their blogs to read more!

Maybelline Valenti – Naturalmente Mama

Liz Cerezo – Family is Familia

Marta Darby – My Big Fat Cuban Family

Mari Hernandez Tuten – Inspired by Family Mag

Staci Salazar – 7 on a Shoestring

Vanessa Diaz – The Queen of Swag

Silvia Martinez – Mama Latina Tips

Yolanda Machado – Sassy Mama in LA

Eva Smith – Tech Food Life

Denisse Icaza – Ahorros Para Mama

AT&T’s goal is to save lives and #ItCanWait’s main and powerful message is that no text is worth dying for.

Get involved now by logging on to www.itcanwait.com (English) or www.puedeesperar.com (Español), by taking the no-texting-and-driving pledge and by sharing your promise with others via Twitter (#itcanwait) and Facebook at www.facebook.com/ItCanWaitNoTextingWhileDriving

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#LatinaBloggers Get Ready for Summer with #SlimFastVeranoSexy

With the summer season here, #LatinaBloggers are keeping fresh and in shape on hot summer days by using SlimFast as the perfect base for deliciously creamy summer cocktails/mocktails1.  The “Berry Sexy Vanilla Sunrise” is one of DR Mixologist’s delicious recipes that will be showcased by #LatinaBloggers soon.

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 The new cocktail recipes were created exclusively for SlimFast by DR Mixologist, Darryl Robinson, host of “Drink up” on The Cooking Channel, and feature some of the tastiest and trendiest ingredients of the season. All of the new recipes created by Darryl for SlimFast contain just 130-190 calories per serving, so if you want to grab a recipe or two to entertain and surprise friends, make sure to bookmark the SlimFast Cocktail Recipe page.

To get in on the action and learn how to make the “Berry Sexy Vanilla Sunrise” cocktail/mocktail follow the #SlimFastVeranoSexy hashtag on Twitter.  Also take a peek at SlimFast's Facebook page for more information.

1 Cocktails are not a part of the SlimFast 3-2-1 plan. Only occasional use recommended. You must be 21+ to consume alcohol and please drink responsibly.

#LatinaBloggers are #NTGBeautifulInsideOut with Neutrogena

We all know Neutrogena is the #1 dermatologist recommended brand, but did you know that Neutrogena also offers a beautiful selection of makeup products, including an awesome Shine Control foundation and a Moisture Smooth Color Stick that is a "must-have" for Spring? We're very excited about Neutrogena's Beautiful Inside and Out line of beauty goodies - Pink Grapefruit line, RTR Moisturizer, Ultra Sheer Sunscreen, Shine Control Line, Healthy Lengths Mascara, the much-raved-about Moisture Smooth Color Stick and more!

Even more exciting is our latest collaboration! #LatinaBloggers were given a  Neutrogena beauty package and have been sharing their thoughts and pictures all week long.

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To join the conversation, follow the hashtag #NTGBeautifulInsideOut on Twitter and Instagram for the latest beauty buzz. Also, mark your calendars for another fun bilingual Twitter Party with Neutrogena on Monday, April 8th. More info to come!

#LatinaBloggers Connect and Share Tips for #RSVprotection

We all learned a great deal about RSV (Respiratory Syncytial Virus) from our last campaign for World Prematurity Day. However, the risk of infection is also a concern for toddlers and school-aged children. Whether it's part-time or full-time, children who spend any amount of time in a daycare or school setting are at risk for contracting contagious germs and viruses, such as RSV. RSV is a common, seasonal virus - it can live on surfaces, like doorknobs, countertops, toys, and bedding for several hours and is often spread through touching, hugging and kissing. Children are constantly sharing toys and supplies, which in turn increases the risk of infection.

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There is no treatment for RSV. However, there are many things one can do to help prevent its spread.  Forty #LatinaBloggers are sharing their prevention tips and personal experiences with RSV over the next two weeks. Please be on the look out for the hashtag #RSVprotection on Twitter to read how you can help spread awareness and please note the important tips provided. For more information, visit RSV Protection.

A #HeartofHaitiLBC Valentine's Day Connection

heart_of_haiti_macys_logo_socamom_smallIt’s been three years since the earthquake in Haiti struck. However, many Haitians are still living in tents in what is considered the poorest country in the Western hemisphere. We are proud to be part of a very special collaboration with Heart of Haiti for Valentine's Day because celebrating the ones we love we can give a gift that gives back. Macy’s Heart of Haiti's mission upholds the belief that “trade not aid” is a powerful way to create sustainable work and much-needed financial opportunities. #LatinaBloggers have been asked to insert a picture of a loved one into a Heart of Haiti metal frame, ammered and varnished by hand, and tell us why that person is so special to them. Follow the #HeartofHaitiLBC hashtag this week on Twitter to read these heartwarming posts. You  also need to head over to Pinterest to see the assortment of frames with the blogger's pictures of their loved one. heartofhaitiframes We absolutely loves these frames, and strongly believe in the Heart of Haiti mission. If you would like to purchase a frame for a loved one (or yourself!), they are exclusively sold at Macy's.

Latina Bloggers Connecting and Sharing With Kleenex

As we get ready for the holidays, we must not forget there's one more thing that creeps up this time of year - cold and flu season! It's important to keep our immune systems strong during this very busy time. However, if a cold or the flu gets the best of you or a loved one this season, the smallest gesture can certainly make a big difference. Who doesn’t want a bowl of Asopao de Pollo or a box a soft Kleenex tissue nearby when they’re not feeling well? To make sure we all feel cared for Kleenex has collaborated with 100 Latina bloggers to share home remedies passed down by family members. Follow the hashtag #KleenexSWS on Twitter to read these stories. Many bloggers are also offering a Kleenex Share Pack to one of their readers as a giveaway.

In the U.S., more than 62 million cases of the common cold are reported each year by the National Institute of Allergy & Infectious Disease. According to the Center for Disease Control, in the United States, on average 5% to 20% of the population gets the flu and more than 200,000 people are hospitalized from seasonal flu-related complications.

Kleenex brand is committed to building on the legacy of innovation by offering products that help consumers care for themselves and their families. To learn more, check out their SITE.

Latina Bloggers Connect with Coca-Cola and the Hispanic Scholarship Fund #DestapaSuFuturo

Coca-Cola has had an extraordinary relationship with the Hispanic Scholarship Fund for more than 30 years and are committed to helping them meet their goal of having a college degree in every Latino household by the year 2025. Along with HSF, Coca-Cola wants to motivate people to get involved and help make a difference. We're extremely excited to collaborate with Coca-Cola to help spread the word about their latest initiative with Hispanic Scholarship Fund #DestapaSuFuturo. As a celebration of Hispanic Heritage Month, thousands of dollars in scholarships will be awarded to Latino students across America.

From now through October 31st, students can apply for a scholarship at www.hsf.net/cocacola by answering three thought-provoking essay questions. Students must reflect on how their heritage affects their career goals, the importance of education in their lives and their community service experiences.

Follow the hashtag #DestapaSuFuturo on Twitter to read about how heritage influenced the career goals of our Latina Bloggers and be sure to follow HSF on Facebook and help us spread the news about the scholarships!

Connected: Huggies Latino

We are so excited to announce our collaboration with Huggies “Pon Huggies® a Prueba!" 45 Latina bloggers are helping us spread the word about this fun campaign by sharing on their blogs their top tips to tackle parenting and life's stresses and messes. This campaign has lots of fun features starting with Huggies collaboration with TV celebrity Poncho de Anda and his wife Lina Amashta. They have opened up their home to share how they tackle parenting stresses! Parents are also encouraged to try the new and improved Huggies Diapers and Wipes by putting Huggies to the test on Facebook! Parents can go to the Huggies Latino Facebook Page to share stories about Huggies for a chance to win a fully-stocked Huggies diaper bag.

Parenting is full of surprises but being prepared for the inevitable mess certainly helps! Make sure you follow the #HuggiesLatino hashtag on Twitter to check out the blogueras in action, share your story on Facebook and check out this webisode starring the De Anda family!

Connected: Neutrogena Wave for Change

The Neutrogena Wave for Change campaign is back with another awesome collaboration! The blogosphere will be buzzing over the next few weeks with stories about the importance of education and change, as Neutrogena continues its efforts to help rebuild the lives of kids in need.

Make sure you catch the #WaveforChange hashtag to learn more about the impact education has had on the lives of our fellow Latina bloggers. Twenty five posts are scheduled to go up this week, and will also include details on how you can help Neutrogena make change a reality. For each participating Neutrogena product purchased between July 1st and August 31st, the brand will donate one dollar to GlobalGiving charities, with the aim to reach a $250,000 donation goal. This back-to-school season, Neutrogena Wave for Change will be supporting three educational charities here in the US, namely KIPP, Education Through Music, and Para Los Niños.

Want to help now? Every time you click this video Neutrogena will donate $1.00 to GlobalGiving!

Please share the video with your friends or repin on Pinterest with the hashtag #WaveforChange.

We are also proud to announce the Neutrogena #WaveforChange Ambassadors! Head over to Blogs de Mamás, Mommy Maestra, Thoughts of a Mommy, Mama XXI, Curves and Chaos and Maya in the Moment next week to hear what they have to say about empowering change through education.

Neutrogena always wants to know your thoughts! Join us on Wednesday, July 25th for a Twitter Party at 9pm-10:30pm EST. Invitation coming soon!