Getting Ready For Back To School Has Never Been Easier

Back to school is already here! It's time to get back to our regular routines of evenings helping with homework and early bedtimes.  But even before we begin to think about school nights, we still have a long list of to-do's to get our kids ready for this school year. JCPenney® offers the convenience of shopping for all your back to school apparel needs under one roof. They offers a variety of styles to fit the entire family’s needs with affordable quality brands we all trust.  Our #LatinaBloggers show just how fun, easy, and convenient it is to #BendTheTrend at JCPenney. Getting Ready For Back To School Has Never Been Easier #BendTheTrend

Conserva Mom

Back to school  time has arrived. But getting ready doesn’t have to be a nightmare. That is if you head to your nearest JCPenny’s and take care of all your back to school shopping under one roof.

Getting Ready For Back To School Has Never Been Easier #BendTheTrend

The Mom's Buzz

I thought to myself, “I just found the one-stop store to dress my entire family for back to school…why go elsewhere?”

Getting Ready For Back To School Has Never Been Easier #BendTheTrend

Penelope's Oasis

Back to school fashion is probably the only time the words fashion are on the mind of my sons, but the truth is most kids love shopping for back to school clothes. Especially if they get to Bend the Trend and express their quirky, unique sense of style with mashed up outfits that mix totally different styles into one really cool look.

Getting Ready For Back To School Has Never Been Easier #BendTheTrend

Hispana Global

Me encanto el concepto de #DaleTuGiro #BendTheTrend en ingles, ya que invita a los jovenes a expresar su individualidad aun cuando tengan que usar un uniforme.

Getting Ready For Back To School Has Never Been Easier #BendTheTrend

Mama Contemporanea

Lo mejor es que yo dependo de JCPenney para encontrar marcas de calidad en las que confío a precios accesibles.

JCPenney® declared August 12th as “National Shout-Out Day,” encouraging kids and teens to post a shout-out of online compliments to friends, parents and neighbors using #ShoutOutDay. JCPenney celebrated the occasion by giving shout-outs to anyone and everyone talking about their personal style on social media.  For more outfit ideas for back to school, check out #BendTheTrend and #ShoutOutDay

IMAN Latina Model Search 2012 Reaches Out to Latina Bloggers

IMAN Cosmetics - a company designed for all women with skin of color - is celebrating the many shades of beauty and Latina women. If you attended New Latina's spectacular Empowered Afro-Latina Twitter Party last month, then we are certain you know all about it! We are so excited to have IMAN Cosmetics as a client and help spread the word about their amazing campaign with TV Notas, the only bi-weekly lifestyle magazine in the US Hispanic market focusing on beauty, fashion, celebrities and recipes. They have joined forces and launched an exciting Latina Model Search Contest!

IMAN Blog Ambassadors New Latina and Mamá Contemporánea will be providing you with full details about the Model Search in addition to offering beauty tips, giveaways and more information about the IMAN Cosmetics line until Fall 2012. Please be sure to stop by and get the latest!

If you are a Latina Model between the ages of 18 - 35 from the U.S. or Mexico, IMAN Cosmetics would love to hear from you!

Three winners will be selected to represent the IMAN Sand, Clay and Earth (light, medium and deep) skin tone categories and will receive a professional beauty makeover photo shoot in Miami. They will also represent the IMAN Cosmetics brand in the September 3rd TV Notas Magazine Reveal - Promotional Cover Spread and be featured in an online IMAN Cosmetics beauty Campaign for Fall 2012!

There are several ways to submit your entry! You can visit TV Notas and fill out their form or you may email the following information to between April 3rd and May 31st

  • Your Name
  • Age/DOB
  • Country of birth
  • Home address & phone number
  • Email address
  • Photo

You can also mail your information to: IMAN Cosmetics Model 2012 P.O. Box 190878 Miami, FL 33119

Good luck and don't forget to bookmark New Latina and Mamá Contemporánea for contest updates! For more information on IMAN Cosmetics, visit their website, follow them on Twitter or like them on Facebook.

Rachel Matos is a museum lecturer and educator, exhibited portrait artist, independent curator and lifestyle blogger. She is originally from New York and resides in Los Angeles with her husband and son. For more information, please visit her site or you can follow her on Twitter @theartmuse