One of the most amazing parts about #WeAllGrow Summit is the unique blend of people in attendance ready to learn and grow as a community. Attendees come from all over the country and even from all over the world. Everyone is different - from their backgrounds to their personalities to careers and finally to fashion. While the Summit is not specifically a fashion conference, our beautiful attendees definitely show up ready to slay.
Therefore, it can be a little intimidating turning up to a conference when you know all the incredible fashion and beauty bloggers will be there. Likewise, if you’ve never been to the Summit, you may be confused on how to dress. Is it formal? Casual? Business attire?
It’s important to note that while there is no official dress code, attendees tend to stick to business casual. However, that’s still a bit too vague. To help break it down for you, we’re rounding off our top six fashion (and some packing) tips for Summit 2017. Let’s begin!
Comfort is Key
While we fully support the world as our runway, it’s super important to dress comfortably. The events on Friday and Saturday are all-day and the last thing you want to do is leave a session early because your outfit is uncomfortable.
When deciding what to wear, think comfortable chic: jumpsuits, dresses, wide leg pants, jeans and more. You want something that’s going to keep you looking stylish but also that allows you to hop from one session to the next without wishing you were wearing something totally different. Think breathable fabrics too (like cotton and linen) to keep you going all day.
Contrary to popular belief, it does get chilly in SoCal and March is our “rainy” season. While you (hopefully) don’t need to worry about downpours and thunderstorms, be aware that it did end up drizzling during last year’s Summit - but don’t worry, our awesome attendees made it work! Additionally, you will be traveling in and out of air-conditioned buildings throughout the hotel so it’s good to bring a little backup in case you get chilly.
Leather jackets, dresses with some type of sleeves, light sweaters and scarves were a favorite among attendees last year. Nights can get cold and all cocktail parties are held outside so be prepared!
Heels or No Heels?
Probably the question on most people’s minds: do I wear heels or flats? The truth is that it’s completely up to you! Most attendees wore heels the last two years, especially on Friday and during cocktail hours. But many were either in flats all day or changed into them halfway through.
The good news is your hotel room will not be far away if you need to swap out those shoes. In terms of style, think low heels (between two to three inches), block heels (a thicker heel is easier and more comfortable to walk in than a stiletto) and wedges. There will be some cobblestone walkways so be careful if you choose to wear a skinnier heel.
Mix and Match
If you’ve attended the Summit before, you know that our amazing sponsors go all out for our attendees. Prepare for an absolutely stuffed swag bag, as well as any extra goodies you pick up from sponsors’ suites. Therefore, we always recommend to pack light. One of the ways to get around this is to mix and match your outfits! This guarantees that you’ll get the most out of your items and prevent you from overpacking. Here are our tips:
- Bring one jacket (or vest!) that can go with everything.
- Dresses and jumpsuits are great options because it’s only one piece you’ll need to pack.
- Bring a skirt and/or pair of pants that can go with different tops. This is great if you want to change up the look for a final keynote session or the cocktail hour.
- Try to bring only a couple pairs of shoes. Two heels and one pair of flats should do the trick. Plus, you can wear the flats on the plane to save on suitcase space.
- Pack versatile accessories (necklaces, earrings, clutches) that can easily transform a look from day to night. As a tip, make sure to pack your jewelry on your carry-on as opposed to checking it.
This is La La Land - So Anything Goes
One of our favorite things about the great City of Angels is its diversity. Walk up and down any street in L.A. and you’re bound to find different ways of dressing. From Santa Monica to Glendale to Downtown, everyone is unique. And the best part? Everyone here is accepting of other people’s fashion sense. This West Coast attitude definitely spills out into the Summit.
You’ll see attendees in maxi dresses, business suits, all types of skirts, jeans and pants - you name it, guaranteed someone is going to wear it. So the biggest takeaway is don’t be afraid to wear what you want for fear of judgement. You’ll be in a room full of powerful, supportive and encouraging women - it’s literally the best place to be you! Which brings us to our final point….
The best part of the Summit is the freedom to be unapologetically you. We want to meet YOU. So whatever you decide to wear to the Summit, the most important thing is that you feel confident, beautiful and like yourself. When you look good, you feel good and that’s going to help give you even more confidence to connect with sponsors, ask questions and learn in a positive environment. Regardless of our above tips, you know yourself better than anyone so always listen to her first!
If you’re still feeling unsure of what you’re going to wear, make sure to check out our photo albums from Summit 2016 and our Pinterest board to get some ideas. As always, the community is here to help! Tweet us your questions, message us on Instagram or Facebook and definitely reach out to fellow attendees in the private Facebook group.